With over 4 million new books published yearly and the shrinking of the traditional book marketplace, book marketing is increasingly done by authors. So how can you maximize your new book finding its way to your readers? Four well-published authors share their experiences and best practices. We’ll discuss hiring publicists, DIY resources, timelines, where and how to pitch for reviews, podcasts, festivals, and events, grassroots promotion, and keeping sane during the process.
Ellen Meeropol is the author of six novels, including Sometimes an Island, a mosaic novel featuring a group of older women facing rebuilding after a climate disaster that changes everything, and guest editor for the anthology Dreams for a Broken World. Her work has been a finalist... Read More →
Randy Susan Meyers is the internationally bestselling author of seven novels, including The Many Mothers of Ivy Puddingstone (October 2024), which explores the lasting impact of a family’s immersion in 1960s idealism. Her novels have been named Massachusetts Center for the Book... Read More →
Jendi Reiter is the author of six poetry books and chapbooks, most recently Introvert Pervert (The Word Works); the novels Two Natures and Origin Story, both from Saddle Road Press; and the story collection An Incomplete List of My Wishes (Sunshot Press). Awards include two... Read More →
Suzanne Strempek Shea is the author of 12 novels and nonfiction books including the forthcoming Compositions: A memoir in 42 essays by one kid on her 8 years in Catholic school, handed in 60 years late. Her journalism and fiction have appeared in newspapers and magazines throughout... Read More →
